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GROWING EDGE FACILITATION
BRAND IDENTITY

Growing Edge reached out to me to do a brand refresh. They have been helping their clients grow for decades and I was eager to do the same for them. The logo was inspired by the trees that grow along the shore of Lake Superior, clinging to the side of cliffs yet still thriving and adapting all while stepping out of comfort zones.

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THE OBJECTIVES
Primary Logo, Secondary Logo, Color Palette, Website

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